Alterna Professional Color Hold 5.1 oz Hair Styling New in Box

Alterna Professional Color Hold 5.1 oz Hair Styling New in Box

$20.69
Skip to product information
Alterna Professional Color Hold 5.1 oz Hair Styling New in Box
  • Alterna Professional Color Hold 5.1 oz Hair Styling New in Box
Alterna Professional Color Hold 5.1 oz Hair Styling New in Box

Alterna Professional Color Hold 5.1 oz Hair Styling New in Box

$20.69

Alterna Professional Color Hold (5.1 oz) is a professional-quality hair care product designed to protect and maintain vibrant color while providing long-lasting hold. Its formula helps preserve color-treated hair with enhanced shine and manageability.

Alterna Professional Color Hold 5.1 Oz 
Add Alterna Color Hold to any professional color service for:
- Intensified Color Vibrancy
- Longer Lasting Color
- Superior Gray Coverage
Turn any Professional Hair Color into an Enzyme Based Alterna Color! Add Alterna's Color Hold to any professional hair color to transform it into an enzyme based Alterna service, prolonging color vibrancy and richness.
Alterna Color Hold is Clinically proven to deliver:
10X better color intensity and
over 10x better gray coverage after 28 days!*
*Clinical testing performed by an independent lab. Subjects tested color with Color Hold vs. color alone for 28 days.

Intentional design

We make things that work better and last longer. Our products solve real problems with clean design.

Quality first

We obsess over the details and strive to deliver the best products at the best prices, every time.

Customer care

We're always on your side: keeping our loyal customers happy is our top priority and number one goal.

Feature 1

Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.

Feature 2

Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.

At the heart of every product lies a unique story, driven by our passion for quality and innovation. Each item enhances your everyday life and sparks joy.